ESPN 3D TV
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Project Scope
Client: ESPN
Project: ESPN 3D TV Program Guide
Assignment: User Interface Design
Date: 07/09/2010
Launch ProjectProject Summary
When 3D television became the next frontier, Sony wanted to bring the experience to sports fans. ESPN sweetened the deal with programming. We built a lead generation experience that performed like a real pro.
Our Involvement
- Interactive Strategy
- Interactive Design
- Conversion Optimization
- User Interface Design
Project Results
- Reach Target Audiences
- Higher Brand Awareness
- Increased Brand Loyalty
- Increased Conversion
- Increased Email Captures
